The Business Game
The Business Game
The Business Game is not another highlight reel of overnight success. It is a structured, honest breakdown of what it really takes to build, scale, and sustain a business at every level.
We built The Business Game around a simple truth: business changes as revenue changes. The problems at $500K are not the problems at $5M. The mindset at $5M is not the mindset at $50M. That is why every conversation is grounded in our 10-Level framework, from Level 1 Startup and Survival through to Level 10 Legacy and Exit.
If you are:
• Trying to get your first consistent revenue
• Building your first real team
• Breaking through the messy middle
• Scaling toward eight or nine figures
• Or preparing for exit
There is an episode that meets you where you are.
Hosted by Steve Plummer and Kalena Stano, who speak to founders operating at every stage of the game. No gatekeeping. No hype. No recycled advice. Just real numbers, real mistakes, real strategy, and real decisions that moved the needle.
Each week, we publish two episodes every Monday and Thursday at 6pm AEST, featuring global founders, operators, and investors who break down what actually works at their level and what does not.
The Business Game exists to give you clarity. To help you identify your current level. To show you the moves required to reach the next one.
Because scaling is not random. It is a game. And every level has different rules.
Find your level. Play it properly. Then level up.
Watch video episodes on YouTube and explore more at thebusinessgamegroup.com
Episodes
168 episodes
False Security: Why a Day Job Is Riskier Than Entrepreneurship | Ryan Page
On today's episode of The Business Game, we're sitting down with Ryan Page, founder of Backpocket CPA, where he helps digital marketing agencies build financial operating systems that replace gut decisions with data and mar...
She Worked on Billion-Dollar Strategies. What Women Founders Were Missing? | Chaitra Vedullapalli
On this episode of The Business Game, Chaitra Vedullapalli, award-winning tech entrepreneur, global business leader, and co-founder and president of Women in Cloud, opens up about how she's turned economic access into a mov...
She Built the Business She Wanted. Then Asked: “What Would I Love?” | Kerri-Ann Luketic
On this episode of The Business Game, Kerri-Ann Luketic, life mastery consultant, international speaker, author, and founder of Candere Life Coaching, opens up about the internal shifts that separate high-achievers who burn...
From Property to $1M: The Decisions That Changed Everything | Cat Vulich
On this episode of The Business Game, Cat Vulich, founder of The Street Buyers Agency on the Sunshine Coast, opens up about the health scare, career pivots and hard-won lessons that shaped her journey from interior design a...
Scammed, Fired, Broke: Now Running a 7-Figure Company | Gary Capps
On this episode of The Business Game, Gary Capps, founder of MyCRMSIM, opens up about the setbacks, lessons and decisions that shaped his journey from financial uncertainty to building a growing SaaS company.Gary’s ...
Insurance With No Gotchas: How GradGuard Earned Trust at Scale | John Fees
On today’s episode of The Business Game, we’re sitting down with John Fees, Co-Founder and CEO of GradGuard. After more than two decades as a serial entrepreneur, John has built and successfully exited multiple companies, i...
From CFO to Founder: The Story Behind Tala Offshore | Natalie Roberts
On today’s episode of The Business Game, we’re sitting down with Natalie Roberts, Founder of Tala Offshore. After 17 years building a career in public practice and corporate finance, including serving as CFO of a mul...
£20K to Global Brand: How Black Sheep Coffee Built an Empire | Eirik Holth
On today’s episode of The Business Game, we’re sitting down with Eirik Holth, Co-Founder and Co-CEO of Black Sheep Coffee. The brand that grew from a trestle table and a rented coffee machine into an international business ...
Top Performers Have One Thing In Common
On today’s episode of The Business Game, we’re sitting down with Boaz Gilad, Founder of Zenith Clubhouse, author of The Zenith Code, and host of the Unmask Podcast. After spending more than 20 years building a...
We Started A Business Out Of Our Infertility Journey | Maddi Barnett & Michael Dunn
On today’s episode of The Business Game, we’re sitting down with Maddi Barnett and Michael Dunn, the husband-and-wife founders of InKindle, an Australian preconception health brand born from their own IVF and fertility jour...
YOU'RE THE BOTTLENECK OF YOUR OWN BUSINESS
On today’s episode of The Business Game, we’re sitting down with Andrew Sparks, Founder of exyt® and creator of Exit OS — a practical operating system designed to help founder-led businesses remove owner dependence, ...
He Lost Everything... And Rebuilt Bigger & Better
On today’s episode of The Business Game, we’re sitting down with Sahil Nijhawan, CEO of Nexus DMC Oceania and an entrepreneur who has spent more than 20 years building businesses across travel, real estate, construction, AI...
AI WON'T REPLACE YOU - LACK OF ORIGINALITY WILL
On today’s episode of The Business Game, we’re sitting down with Jonathan Aberman, Founder and CEO of Hupside, a venture capitalist turned entrepreneur who has spent more than 25 years helping launch over 40 technology comp...
Miranda McLennan X walking away from a successful business to start something new
On today’s episode of The Business Game, we’re sitting down with Miranda McLennan, Founder of Those Who Dare Agency and what many would call the queen of reinvention. Level 1: STARTUP & SURVIVAL STAGE: $0M –...
Darragh de Stonndún X AI AND ROBOTICS ARE CHANGING THE FUTURE!
On today’s episode of The Business Game, we’re sitting down with Darragh de Stonndún, CEO of Automated Industrial Robotics (AIR), a global automation company with more than 550 people across the US, UK, and Ireland.
LEVEL FIVE: SaaS Founder on Why Distribution Beats Product Every Time
On today's episode of The Business Game, we're sitting down with Yega Kumarappan, Founder and CEO of Paperflite, an AI-powered sales enablement platform helping enterprise sales teams close deals faster through intelligent content...
LEVEL TWO: Visual Thinking Expert on Working with Dan Martell, the Future of IP, and Owning Your Genius
On today’s episode of The Business Game, we’re sitting down with Simon Bowen, founder of The Models Method and creator of the Genius Model, a visual thinking framework used in more than 30 countries to help founders,...
LEVEL 4: Video Editing CEO: From A $200 Startup... to 90 Employees
Starting a business with $200 is impressive.Rebuilding it three separate times after devastating setbacks is something else entirely.In this Throwback Thursday episode of The Business Game, Dave Feinman
LEVEL SIX: Serial Entrepreneur on Why Everything in Business Is Ones and Zeros
Level 5: $30M-$100M Executive Layer and Division Growth On today’s episode of The Business Game, we’re sitting down with Robert Indries, Managing Partner of Elkridge Advisors. Robert is an engineer turn...
LEVEL ONE: Property Founder on Why He Walked Away From a $250K Career to Start From Zero
LEVEL 1: $0M-$1M START UP AND SURVIVAL STAGE In this episode of The Business Game, we sit down with Matthew Nowell, founder of MPAC Property Group, RentFinder Australia, and a new building comp...
LEVEL THREE: Marketing Veteran on Why Most Founders Burn Out and How to Avoid It
Level 3: $3-$8M DELEGATION AND EARLY LEADERSHIP On today’s episode of The Business Game, we’re sitting down with Phil Ohren, Founder and CEO of Intender, a growth marketing agency on a mission ...
LEVEL FOUR: Global Entrepreneur on What the World's Most Successful Founders Have in Common
LEVEL 4: $8M - $20M GROWING PAINS AND OPERATIONAL COMPLEXITY On today’s episode of The Business Game, we’re sitting down with Skye Blanks, Chief Operations Officer at the International Council for ...
LEVEL THREE: An Inventor on Exiting Seven Companies, Holding 100 Patents, and Building With AI
LEVEL 3: $3M - $8M DELEGATION AND EARLY LEADERSHIP On today’s episode of The Business Game, we’re joined by Mark Vange, founder and CEO of Autom8ly, a serial tech entrepreneur who has bu...
LEVEL SIX: Pharma Innovator On Franchising, Bootstrapping and Long Term Success
LEVEL 6: $50M – $150M GOVERNANCE, DATA & SERIOUS INFRASTRUCTURE On today’s episode of The Business Game, we’re sitting down with Barry Patel, Founder and CEO of Galt Pharmaceuticals,...
LEVEL 2: Veteran Business Strategist on Why Following Your Competitors Is the Fastest Way to Fail
LEVEL 2: $1M – $3M FIRST TEAM, FIRST SYSTEMS Most founders think scaling is about working harder... but Michael Barbarita learned the opposite. In today's episode of The Busi...